About Us

A Personal Endeavour

My name is Juan Carlos Rodríguez, a Computer Engineer, Musician, Producer, and Photographer living in Madrid, Spain, with a personal endeavor to share my particular view of the world, exposing my art out in the open for anyone to criticize or admire

THSM.ART was born early during this project when years ago I decided to publish my music on streaming platforms… At the time it was just a placeholder to share my tracks as they were released and really not much more beyond that

A Commercial Twist

Eventually my journey led me to new areas of music production, previously unknown to me, such as beat publishing, stock music, and sync music whose models and markets were completely different from streaming, involving difficult aspects like licensing, contracts, and a whole new approach to marketing

It is then when THSM.ART began to shift toward an online store… Payment platforms were integrated, digital products made the core of its catalog, and a lot of effort was put into licensing contracts and their role during the commercial transaction

But reality was, and it is still today, online music distribution is completely dominated by huge marketplaces, no matter if it is streaming, beat licensing, or sync offering, making an isolate site the proverbial needle in they hay

THSM.ART Today

Eventually, by mid 2024, while going through my photo catalog with my son, we felt some of those images might resonate with others, perhaps inspiring different feelings, perhaps raising natural curiosity, so we decided to offer them as fine art Prints

In this time and date when attention span is at minimum and digital versions of anything flood our lives, it might seem anachronic to focus on printed images but let’s be honest… Photographs are made to be printed… There is a particular feeling to holding a gorgeous paper with a fascinating image in your hands or admiring a framed picture hanging in the right wall… Even today

It has been a long process, not only curating the images among hundreds or thousands available, but also testing and comparing different laboratories, papers, and finishing, until we felt confident enough that we were offering the best we could

We decided to avoid cheap merch printing services or less-than-ideal labs, our target is not - and has never been - low cost disposable decoration… We want to offer you high quality images that last for years, photographs you can be proud of showing to others or that you secretly enjoy admiring

One thing took us to another, and here we are at 2025, a small family business led more by love than profit offering high quality photo prints that we all hope you could enjoy for years to come